About

Zarmumia knows how to renew itself.

Zarmumia helps small, growing businesses with operations, marketing, automation and AI. We find where leads and time get lost, and build the fix on the tools you already use.

Who's behind it

Fanny Ben Ami Rabinovitch, founder of Zarmumia

Founded by Fanny Ben Ami Rabinovitch, former VP Service & Operations and co-founder of a payments startup. Works with clients worldwide, remotely.

We look at a business through its chain, not its industry: where a lead comes in, who handles it, and where it gets stuck. It works the same way in a tax-refund firm, a clinic or an accounting office.

Two incarnations

  • First: strategic marketing. Zarmumia began as a marketing studio (Sharp Marketing): strategy, campaigns, content and branding.
  • Today: from marketing to operations. Zarmumia connects marketing and operations: diagnosis, automation, dashboards and hands-on support, so every lead makes it all the way.

Why a gecko?

In Moroccan culture, the zarmumia is a small lizard, the house gecko, that brings luck. When it appears on the wall, it's a good sign: the home is protected and blessed.

That's exactly how we work: we come in quietly, don't take up space, notice the small details, and suddenly, everything works.

Privacy from day one

  • Minimal identifying data leaves your systems
  • We work with our own user account, not your password
  • Every automation is checked against privacy law

Let's find where it gets stuck.

A short call, no commitment. We'll understand how the business runs today, and tell you honestly whether and how we can help. Remote, worldwide.